The 3 Stages of Content Creation

Stage 1: Casual Content

The Principles of Stage 1 Content…

Stage 2: Improve on What’s Liked

  • Think about how that piece can be improved.
  • Integrate any comments or feedback.
  • Would another story/example make it more impactful?
  • Might a different headline be more accurate and interesting?

Stage 3: Integrate & Productize

 by the author.



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George Kao

George Kao


Authentic Business Coach & Author of 4 Books including "Authentic Content Marketing" and "Joyful Productivity"