Why do we want results, but don’t do the work?

Image by Aziz Acharki on Unsplash

I’m grateful to have created a business that is fulfilling and brings me great income, in an industry that is extremely competitive, where there are more failures than successes.

In any industry, I find that although people want success, most aren’t willing to do the work it takes to get there. Why?

There’s a profoundly mistaken assumption that many heart-centered people have:

“Once I finally discover the ultimate system, strategies, and mindset, then growing my business should feel easy… light… and fun!”

Is that true? Let me ask you:

Is it easy, light, and fun to experience personal growth?

Perhaps occasionally, but you know that genuine growth includes challenges.

Situations that aren’t easy, light and fun are actually what stretch us.

Challenges make us stronger, more flexible, creative, compassionate and wise.

What about all those business gurus that look like they’re always having fun while building their 6 and 7 figure businesses? They’re showing you the 1–5% of their…