Internet Search Tips

Techniques I use frequently on Google.com

• Use “quotation marks” to filter results by a particular term
• Filtering for more recent results by clicking “search tools” then “any time” and selecting perhaps “Past year” —

• Scrolling to the bottom of the page of results and seeing if there are related terms that might be smarter to search on:

• If there are no related terms, try clicking on page 2, 3, 4 of search results. I’m often surprised how some of the best articles are not on the first page, yet most people don’t bother to go beyond it.
• When I land on a webpage, using the “find on page” feature to look for the term I’m interested in. This is usually done with Control-F on Windows or Command-F on a Mac. “It takes 12 percent of your search time if you don’t know this…I just gave you 12 percent of your life back. You rarely get that kind of a deal.” —Daniel Russell, Tech Lead for Google Search Quality
• A good image is worth many words. Try searching a topic via images.
• You can often find very helpful tutorials, on just about any topic (especially technology or marketing) by going to Youtube.com and searching there.

How to filter for better search results on Youtube

• Got any favorite internet search tips to share?

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