“I struggle with describing what I do” — being a multipotentialite / multi-passionate business…

“I’m hoping that I can find a way to weave things together in a way that makes sense, resonates with buyers, feels enjoyable, and generates income.” — a client said.

“That’s a lot of pressure on yourself,” I thought.

Who says you need to weave all your interests together in a way that makes sense to anyone else, except for yourself? (You can have the most complicated vision of your work, as long as it makes sense to you.)

What if being financially successful — and happy in your work — doesn’t require the integration of your various interests?

For example, your introductory statement. Maybe you’re struggling to fit your entire catalog of passions into a short statement for your social media profile, or the bio at the bottom of your articles, or when someone introduces you on a podcast.

What if you let go of any sort of perfection in that statement?

There is a big difference between an intro statement, versus the descriptions of your various offerings.

Your intro statement can be broad, inspiring, and short. It makes you feel good, and it gives a quick taste to the reader of what kind of person you are. But if you try to make it communicate exactly what you do (and the variety of things you do!) then you are giving yourself unnecessary pressure.