How To Build An Audience From Scratch

Focus on a true audience who will engage with your content.

5 min readFeb 18, 2020

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Photo by Angel Origgi on Unsplash

(This article was originally written in 2018, updated for 2020.)

Articles on how to build a fanbase tend to cover tactics like Facebook Ads, collaborations & cross-promotions, and SEO (search engine optimization.)

George Kao

Written by George Kao

Authentic Business Coach & Author of 4 Books including "Authentic Content Marketing" and "Joyful Productivity" https://www.GeorgeKao.com

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