Every business (including yours) can benefit from more collaboration

Photo by Kris Mikael Krister on Unsplash

There are 3 types of businesses that need to do more collaborations:

1. Those with no audience need to collaborate with other new businesses to clarify message, products, and their position in the market.
2. Those with a small audience need to collaborate to further grow their audience or create new products.
3. Those with a big audience need to collaborate to increase their sales.

Which of the above are you? I will soon be teaching a course on simple & authentic collaborations. In the rest of this blog post, I’ll talk about these three types of collaborations….

No Audience Yet?

Without an audience yet, you are probably still working on clarifying your message and your offerings (your services and products).

For you, here is how I would recommend collaborating:

1. Get together with other new and aspiring businesses. Start by asking your friends: post on social media, asking if anyone is also starting a business, or in an early stage. You can also find entrepreneurs in Facebook groups, and in the comments area of some Facebook pages like mine: George Kao Authentic Business Coach on Facebook.
2. See if anyone would like to have a…