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Authentic Creativity & Making Money

George Kao
5 min readJul 17, 2020

An audience member wrote the following to me, and maybe some of you can relate…

“I long for the ability to create without any thoughts of money…to create because I love it… to take real time off when I need it… to try new things and build in more hobby time into my life.

Everything I create is because I love it, but I tend to always have that background question: ‘Will it make me money?’

I want to get to a place where I feel I can try things and fail and be totally fine with it…”

There are 2 things we can create: a hobby, or a business.

Hobbies can be a fully creative and personal endeavor, with no pressure for anyone to buy or even like our work.

Business has the need to sustain itself, ideally to thrive, which requires enough people to buy into our work, so there’s pressure for meeting others’ wants and purchasing requirements.

And yet, there will come a time in your journey of building an audience when you’ll finally have enough true fans, aka people who will buy just about anything you create and sell.

Through my content and courses, this is what I yearn to help you do — create your own true fan audience —…

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George Kao
George Kao

Written by George Kao

Authentic Business Coach & Author of 4 Books including "Authentic Content Marketing" and "Joyful Productivity" https://www.GeorgeKao.com

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